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 Inspiration: SMOKY LASH MAKE UP FOR EVER creates Smoky Lash for charcoal eyes down to the tips of the lashes… Who else but MAKE UP FOR EVER could create the very first smoky mascara? The brand specialising in ultra-pigmented make-up invents the solution for irresistible eyes. Finally, a mascara specially designed for a truly black and infinitely intense result. A pro vision of smoky eyes : “I wanted to invent an exclusive smoky mascara for velvety eyes that I find extremely sensual and intense. Smoky Lash is unique because it is saturated with pigments…for lashes that are blacker than black! To create this unprecedented mascara, I drew inspiration from characters from artistic backgrounds such as theatre, stage, and cinema. Each woman can express her own personality according to her desires: neo romantic, sexy, fatale, glam rock or sensual and fragile." DANY SANZ “The pinnacle of Hollywood’s glamour days featured goddesses of the silver screen with sinfully luxurious lashes…and the public coveted the look. Longer, thicker lashes are no longer enough. Lashes need to be plush, intensely black and incredibly defined. The lavish lash is back and Smoky Lash creates the look that evokes a classic.” Kevin-James Bennett, Artistic Director MAKE UP FOR EVER USA “Smoky Lash: the unbelievable 2-in-1 mascara that we’ve all been waiting for. A false lash effect and intense black guaranteed.” Antonella Podence MAKE UP FOR EVER ACADEMY Paris Director.
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 Inspiration: LOOK BOHEME Inspirée par ses nombreux voyages, la Directrice Artistique de MAKE UP FOR EVER, DANY SANZ, a créé pour le Printemps 2009 un look empreint d’exotisme. Le Look Printemps 2009 représente une femme mystérieuse qui marie subtilement un style à la fois naturel et sauvage. Pour exprimer « l’Esprit Bohème » de la femme MAKE UP FOR EVER 2009, DANY SANZ a conçu cinq nouveaux Glossy Full Couleur, Nude Collection proposant des teintes pastels et fraîches. Au printemps 2009, le look MAKE UP FOR EVER mélangera habilement les teintes naturels des nouveaux Glossy Full Couleur aux couleurs sable et marron rappelant les terres lointaines qui font échos à l’inspiration au voyage proposée par DANY SANZ.
SPRING LOOK 2009 Inspired by her numerous trips, DANY SANZ, Artistic Director of MAKE UP FOR EVER, created for the Spring Look 2009 a look with a certain exotism. 2009 Spring Look represents a mysterious woman who combined in a subtle way a natural and yet wild style. To express the “Esprit Bohème” of MAKE UP FOR EVER woman, DANY SANZ developed five new shades of Glossy Full Couleur within a Nude Collection to offer pastels and fresh colors. For spring 2009, MAKE UP FOR EVER’s look will mix skillfully the nude shades of the new Glossy Full Couleur with the sable and brown colors that remind the far away lands echoing the travel inspiration proposed by DANY SANZ.
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 Inspiration: LOOK AQUA SMOKY Sophistiquée et provocante, c’est une femme moderne, affirmée et sûre d’elle. Elle aime le défi et aime déstabiliser ceux qui croisent son regard. Plongée dans une piscine, par une chaude nuit d’été, elle fait de l’eau une alliée. L’élément devient une arme de séduction qu’elle porte comme une parure de lumière. Jeu de reflets, gouttes d’eau… son jeu de séduction ? Le danger…elle reste une femme fatale quelles que soient les circonstances.
AQUA SMOKY LOOK A modern, sophisticated woman who craves attention from others and lives only to provoke. Confident and sure of her femininity, she loves a challenge and absolutely wants to destabilize anyone who meets her gaze. Plunged in a swimming pool, on a warm summer night, she makes water her ally, her weapon of seduction, wearing it like a necklace of light that flatters the delicate features of her face. She plays with the reflections and water droplets in order to blind her masculine prey, trapping the most naïve. What is her bait? Danger
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